Harrow & Vale Unified Commerce CRM

Harrow & Vale’s customers existed five times across Shopify, marketplace, POS, email and support desk — all slightly different. We built a unified commerce CRM that syncs all five in real time with automatic matching and de-duplication, so orders, returns, store purchases and conversations live on a single profile.

On top of the clean data, an AI support assistant across web chat, email and WhatsApp resolves order status, returns and refunds end-to-end. Support response times fell 85%, and marketing finally segments on accurate purchase history.